At this week's Tokyo Motor Show, Isuzu presented the Japanese premiere of its new 2012 Isuzu D-MAX mid-size pickup truck that was developed in collaboration with General Motors.
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We shared the first pictures of GM's near-production midsize sport utility vehicle on Wednesday night, but we now have more details as well as a bunch of new photos and videos including one from the presentation in Dubai.
The study previews the production model that will be sold around the globe, beginning with Thailand in early 2012. GM has not said if it will be offered in North America, but being that it is based on the Chevy's new Colorado, which will be built and sold in the States, we can't see why not.
Today, we have the first official photos of the pre-production study that will grace the floors of this week's 2011 Dubai International Motor Show.
In a similar fashion to the pre-production concept of the new Chevy Colorado midsize pickup truck upon which the Trailblazer is based, there are only a few elements that are purely show material such as the lights, bumper and alloy wheel designs along with certain trim pieces inside.
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The Detroit-based automaker said that it will invest around $380 million to the prepare the factory for the new line, and as a result, create or retain about 1,260 jobs hourly and salaried jobs.
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After the announcements on the 2013 Colorado pickup truck, the Camaro ZL1 Convertible, the EN-V project and the Spark EV, Chevrolet revealed today that it will also introduce the all-new, 2013 TrailBlazer midsize SUV at the upcoming Dubai International Motor Show on November 10.
The General published a darkened-out teaser photograph along with a short statement saying that the 2013 Trailblazer will be based on a "new global midsize platform developed by GM do Brasil" and that sales will begin in Thailand starting in early 2012.
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Last week, the Detroit-based automaker launched the production version of the new Colorado mid-size pickup truck in Thailand and has plans to sell it in other regions around the globe including Australia where it will be marketed under the Holden nameplate.
“The new Chevrolet Colorado is generating a lot of excitement as we begin its launch in Thailand,” said Chris Perry, vice president, global marketing and strategy for Chevrolet. “We think the design, capability and fuel efficiency of the new Colorado will make it attractive to U.S. customers.”
This week, the Japanese automaker revealed its all-new D-MAX pickup truck, which was designed in cooperation with GM and is a sister model to the 2012 Chevrolet Colorado that made its debut on Wednesday. Albeit on separate occasions, both pickup truck models were presented in Thailand.
Thailand will be the first country to receive the new pickup truck before the end of October with the Asia Pacific, Middle East and South American regions to follow shortly after. In Australia, the Colorado will be marketed under the Holden brand name.
A GM representative declined to provide further information, saying that the company will not comment on its future products, however, the most likely candidates for the pickup truck model are the successors to the Chevrolet Colorado or the GMC Canyon.
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Today, General Motors released some new photos showing the prototype models being put through their paces as the company prepares to produce the midsize pickup in its Rayong assembly plant in Thailand.
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While each model was presented in a different trim and body style, all three Colorado trucks were concept studies, with GM stating that it will reveal the final production version by the end of the year.
For those of you wondering if the road-going model will actually look like the concept, send your greetings to Carscoop reader Palit W. who dropped these photos of the production 2013 Chevrolet Colorado scooped undisguised (bar Chevy's logos) at a parking lot in Thailand.
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Of course, it would be somewhat unfair to Holden if we didn’t mention that it has played a key role in the development and design of several GM products including the 5-door Cruze that will be show in pre-production trim at the 2011 Australian International Motor Show (AIMS), which takes place in Melbourne from July to 10.
“Although this is a show vehicle, the basic proportions and form convey the vision for the next-generation Colorado that we will bring to market,” said Brad Merkel, GM's global vehicle line executive.
“It reflects a stylized version of the new truck, one that takes into account rugged dependable truck capabilities for commercial use as well as sophisticated refinement for personal-use needs.”
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“We will resume production at Shreveport as soon as possible, and at this point, we have sufficient vehicles to meet customer demand,” General Motors said in a written statement.
The Shreveport Assembly in Louisiana produces the Chevrolet Colorado and GMC Canyon compact pickup trucks.
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General Motors said that Thailand was chosen as the site of the global debut of the Colorado because of the “popularity of pickup trucks and the growing importance of the Thai market to Chevrolet”. The company noted that in 2010, the truck segment accounted for a whopping 43 percent of all vehicles sold in Thailand.
“Trucks play a key role in most Southeast Asian markets,” said Susan Docherty, vice president, GMIO Sales, Marketing and Aftersales. “Nowhere is this more evident than in Thailand, where trucks like the Colorado are ingrained in the local lifestyle. Thailand was a natural place to give the public a first glimpse of our all-new Colorado.”
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